Entertainment Brands
TribalText™ Solutions for the Entertainment Industry
As a broadcaster, film studio or similar media rights owner you are probably already aware of the increasing range of opportunities presented by the latest advances in handset and mobile communications technology. Similarly you have seen the relationship that younger and future generations of consumers have with their mobile phones, the value they place on the communications they receive through this channel and their openness to paying for content to personalise or view on their handset regardless of where they might be.
TribalText™ is already the solution of choice for one of the largest entertainment brands in the world, powering their mobile activities from sales of branded mobile content via mobile portals through to messaging campaigns promoting new releases.
The TribalText™ AVision platform offers a complete solution for the storage, management and retailing of your mobile content using SMS, WAP, Web and through the kiosks or decks of multiple mobile network operators. To communicate with consumers and drive sales of new and related products TribalText™ MoBIS lets you easily build and run mobile marketing campaigns using the opt-in data acquired by TribalText™ AVision or imported from your existing databases.
As Cube:80 is not an aggregator, distributor or reseller of mobile content this means that we can focus on enabling your business to monetise your content in a mobile world.
Sell Mobile Content Directly to Consumers
The TribalText™ platform provides a seamless solution for retailing your mobile content directly to consumers though multiple ordering and delivery channels.
- Content ordering using SMS, WAP, IVR and Web
- Templates to build WAP Portals and Website stores without programming
- Billing using Premium SMS, Credit Card, IVR, PIN Code and Operator
- Content delivery direct to consumer using most appropriate method
- Automated matching of content to handset type
- Automatic transcoding of images for each handset type
- Maintain compliance with industry regulations for content billing
The Content Management System for Mobile Entertainment
- All formats of ringtones and truetones (sampled based tones)
- Full music downloads in multiple formats
- Images in all standard formats
- Video in multiple formats
- Cataloguing of content by actor, character, show, etc.
- Reporting for original content owner, actor, etc. royalties
- Reporting for copyright and revenue share payments
Sell Mobile Entertainment Content via Mobile Network Operators
The TribalText™ platform supports 3rd party kiosks or shops on the branded portals of mobile network operators such as Vodafone Live! and Orange World.
- Templates to build operator portal kiosks without programming
- Transparent presentation regardless of operator’s proprietary platforms
- Billing using mobile network operators billing platform
- Detailed reporting for analysis of operator payments
Digital Rights Management
Fully compliant with Open Mobile Alliance’s DRM standards.
Developing and Maintaining Relationships with Movie Goers, Watchers and Listeners
- Detailed reporting of consumer activity
- Popularity Reports
- Full details of consumer mobile number, handset make and model...
- Tracking of WAP Portal customers with TribalDNA™
Using transaction data (or imports from your existing mobile customer databases) TribalText™ MoBIS lets you easily construct and run targeted marketing campaigns to keep your customers informed of new titles, release dates and mobile product updates.
- Quickly build targeted mobile marketing databases
- Based on previous purchases and interests
- Import of existing or 3rd party data
- Amend and refine database from consumer responses
- Direct Marketing with SMS and MMS messages
- New release announcements
- Program updates
- Promotions and competitions
- Monitoring of response rates
- Automated management of consumer opt-in/opt-out
Mobile Content Creation and Mobile Product Management
The TribalText™ solution for entertainment brands requires no special expertise or programming skills to manage your content or deliver it to consumers, either directly or via mobile network operators. For those that wish to outsource their complete mobile strategy, including any aspect of mobile media production, promotion and royalty handling, and customer support Cube:80 also offers a fully outsourced service based on the use of the TribalText™ product suite.
Related Products
Mobile Content Management, WAP Portal Builder & Hosting, Billing and Smart Content Delivery for your mobile content business.
TribalText™ AVision for Vodafone Live!
Off the shelf solution for Vodafone Live! Partners.
TribalText™ AVision for Orange World
Off the shelf solution for Orange World Partners.
Quickly build and deploy brand specific website mobile content stores.
Easily populate and manage your existing websites with mobile content and previews hosted on your AVision account.
Rapidly develop, test and deploy interactive messaging services for consumer interaction with Studio's visual service creation environment.
TribalText™ Exchange Remote control of mobile Services developed in TribalText™ Studio running on a TribalText™ Server.
Product PDF's
TribalText™ AVision for Vodafone Live!
TribalText™ AVision for Orange World
